Description
'Salesmanship' by William Morey Maxwell explores the art of retail salesmanship, focusing on engaging customers, understanding their needs, and guiding them towards a purchase through effective communication and persuasion. The book emphasizes the role of personality, self-confidence, and customer-centric approaches in successful sales. Additionally, it delves into the complexities of managing traveling salesmen, highlighting challenges faced by sales managers and the importance of human-centered sales management practices.
Details
Publisher - HardPress Limited
Language - English
Perfect Bound
Contributors
By author
William Morey Maxwell
Published Date - 2013-01-28
ISBN - 9781313647427
Dimensions - 22.9 x 15.2 x 1.5 cm
Page Count - 254
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