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    Reputation Management

    By Helio Fred Garcia

    Paperback Save £7.05 = £55.94

    Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. It rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units including media relations, employee communication, government relations, and investor relations, the book provides a...

    Reputation Management

    By Helio Fred Garcia

    Paperback Save £3.69 = £37.30

    A how-to guide for professionals and students in public relations and corporate communication. It rests on the premise that reputation can be measured, monitored, and managed. It provides field-tested, practical solutions to corporate reputation problems such as leaked memos, unfair treatment by the press, and negative rumors.

    Showing Products 1 to 2 of 2 Products.

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