{"product_id":"custom-and-myth-3","title":"Custom and Myth","description":"\u003cp\u003e'Custom and Myth,' penned by the esteemed author Andrew Lang, is a profound exploration of the interplay between cultural practices and mythological narratives. Published in 1884, Lang's work delves into the essence of how customs shape human experiences and beliefs, intertwining them with the myths that blossom within various societies. Lang employs a comparative approach, drawing on a multitude of cultures to illustrate how similar patterns of thought and behavior arise across different times and places. He argues that myths often serve as a lens through which societies interpret their environment, establishing a framework for understanding both the physical and spiritual realms.With meticulous scholarship and eloquent prose, Lang invites readers to reflect on the roots of their own traditions and the stories that define them. 'Custom and Myth' remains a significant contribution to anthropological literature, revealing the intricate connections between human behavior and storytelling that continue to resonate today.\u003c\/p\u003e","brand":"Booksclassic","offers":[{"title":"Perfect Bound","offer_id":67818262790448,"sku":"9609441423693","price":9.45,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/www.thegreatbritishbookshop.co.uk\/products\/custom-and-myth-3","provider":"The Great British Bookshop","version":"1.0","type":"link"}