Non-profitmaking organizations

    How to Market Your Business: A Practical Guide to Advertising, PR, Selling and Direct and Online Marketing

    By Dave Patten

    Paperback Save £2.74 = £10.25

    This updated new edition of Successful Marketing for the Small Business offers tried and tested advice on advertising, promotion, selling techniques, product launches, exports, innovation and the Internet.

    How to Manage a Voluntary Organization: The Complete Guide for the Not-for-profit Sector

    By David Hussey

    Hardback Save £7.54 = £17.46

    A practical day-to-day guide to managing a voluntary organization. It features activity boxes designed to make the reader think about real-life situations that frequently arise, with case studies and a free CD-ROM containing templates and documents.

    Strategic Management for Nonprofit Organizations

    By Roger Courtney

    Paperback Save £13.54 = £26.45

    This UK/European text provides a much-needed summation of strategic management issues in nonprofit organizations, addressing both academic theory and current practice.

    Ten Steps to Fundraising Success: Choosing the Right Strategy for Your Organization

    By Mal Warwick

    Paperback Save £7.54 = £17.45

    This hands-on workbook and companion CD offers a revolutionary approach to mission-based strategic planning. It includes an easy-to-follow, step-by-step approach to selecting and implementing fundraising strategies and the CD's worksheets can be reused each time the strategic plan is revisited.

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