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By Marc Gruber
As an entrepreneur or innovator, you're trained to run fast. But are you running in the right direction? Choosing the right market for your innovation is the biggest, and trickiest, question for innovators. Research has shown that all too often entrepreneurs don't spend enough time identifying and researching their market...
By Tim Lewko
Making Big Decisions Better is leading a global movement to equip present and next generation leaders with proven strategy tools that enable agile thinking that ignites stronger, more predictable, direct paths to profit. No more academic theories. These are real tools and a system that enables improved strategic thinking and...
Cybercrime and Business: Strategies for Global Corporate Security examines the three most prevalent cybercrimes afflicting today's corporate security professionals: piracy, espionage, and computer hacking. By demonstrating how each of these threats evolved separately and then converged to form an ultra-dangerous composite threat, the book discusses the impact the threats pose...
Connecting theory to practice, this textbook explores the key issues in global corporate social responsibility CSR. An essential introduction for upper-level undergraduate and postgraduate courses on CSR and business ethics, it is also relevant to non-business courses in political science, international relations and communications.