Monetising Data

    By Andrea Ahlemeyer-Stubbe

    Hardback £44.96

    Practical guide for deriving insight and commercial gain from data Monetising Data offers a practical guide for anyone working with commercial data but lacking deep knowledge of statistics or data mining.

    Presenting Your Data with SPSS Explained

    By Perry R. Hinton

    Paperback Save £1.92 = £27.07

    Data Presentation with SPSS Explained provides students with all the information they need to conduct small scale analysis of research projects using SPSS and present their results appropriately in their reports. Quantitative data can be collected in the form of a questionnaire, survey or experimental study. This book focuses on...

    Big Data

    By Timandra Harkness

    Paperback Save £1.54 = £8.45

    Originally published in hardcover in 2016 by Bloomsbury Sigma.

    Artificial Intelligence Marketing and Predicting Consumer Ch

    By Steven Struhl

    Paperback £19.45

    Compare and contrast the widely differing approaches to predictive analytics and predicting consumer choice, and develop your understanding through practical terms that are grounded in business reality.

    Snowball in a Blizzard

    By Steven Hatch

    Paperback £8.45

    Big Data

    By Viktor Mayer-Schonberger

    Paperback Save £2.74 = £10.25

    Edward Snowdon exposed Big Data. Here is the ultimate guide. Cory Doctorow Boing Boing says: 'Just the thing to get your head around the big changes already underway'.

    Dear Data

    Paperback Save £7.54 = £17.46

    From an award-winning project comes an inspiring, collaborative book that makes data artistic, personal - and open to all Each week for a year, Giorgia and Stefanie sent each other a postcard describing what had happened to them during that week around a particular theme. But they didn't write it,...

    Snowball in a Blizzard

    By Steven C. Hatch

    Hardback Save £3.54 = £11.45

    A unique insight into how and why medicine can go wrong: combines Daniel Kahneman with Atul Gawande to explain the science behind our health

    Storytelling with Data

    By Cole Nussbaumer Knaflic

    Paperback Save £9.94 = £21.05

    Don't simply show your data tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story.

    Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence

    By Steven Struhl

    Paperback Save £2.04 = £27.95

    Apply the tools and techniques of text analytics with ease and add value to your company by understanding its key approaches and the business reality behind them.

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