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`Leadership is the theme of this decade. This series provides an enormously valuable overview of all the critical issues involved in designing leadership as the main strategy for educational reform... A great and timely collection'- Michael Fullan, Dean, OISE/University of Toronto
By Daniel Amor
From B2B to B2C, CRM to pervasive computing, the author presents real business cases, practical strategies, and expert implementation guidance - giving readers a blueprint for e-Business success. In this book, he teaches the lessons of the dot-com crash, and offers fresh insight into every facet of e-Business technology and...
By E.C. Eyre
Mastering Basic Management is a fully comprehensive introduction to the principles and practice of management. This edition has been extensively revised to incorporate the latest developments in management thinking, and to include the effects on managerial practice and activities of the European Union, and globalisation of business.
By Frank Wood
A comprehensive Irish accountancy text for students in further and higher education. It is designed for Irish students on a first course in financial accounting at foundation level, first degree level, or the first level of a professional accountancy course.
Known from its last editions as the "Bible of Forecasting", the third edition of this authoritative text has adopted a new approach-one that is as new as the latest trends in the field: "Explaining the past is not adequate for predicting the future".
This text addresses the business skills that are essential to those involved in the performing arts. With increasing emphasis on freelance and small-scale work in the arts, this book provides an introduction to areas such as marketing, finance and fundraising.