Film and Television Analysis is especially designed to introduce undergraduate students to the most important qualitative methodologies used to study film and television. The methodologies covered include: * ideological analysis * auteur theory * genre theory * semiotics and structuralism * psychoanalysis and apparatus theory * feminism * postmodernism * cultural studies including reception and audience studies * contemporary approaches to race, nation, gender, and sexuality. With each chapter focusing on a distinct methodology, students are introduced to the historical developments of each approach, along with its vocabulary, significant scholars, key concepts and case studies. Other features include: * Over 120 color images throughout * Questions for discussion at the end of each chapter * Suggestions for further reading * A glossary of key terms. Written in a reader-friendly manner Film and Television Analysis is a vital textbook for students encountering these concepts for the first time.