Animal welfare includes the combination of both physical and mental well-being. A properly balanced diet and water supplied in adequate amounts avoid physical and psychological suffering from hunger and thirst; furthermore correct nutrition is crucial for optimal performance and to sustain optimal fitness. So far little attention has been paid to understand the linkages between animal nutrition and animal welfare. Farmers find it difficult to adopt practices that promote animal welfare without having sound information on the impact of such practices on animal productivity and their income. This AGA Paper presents a series of case studies to document existing practices that enhance animal welfare as well as farmers incomes. The information it contains will encourage researchers and agencies working in the area of animal welfare to initiate studies to capture the impact of any intervention on farmers incomes an area that has been neglected to date. It is also envisaged that these studies could pave the way for developing guidelines and policy options to promote sustainable animal feeding that enhances animal welfare, animal productivity, animal product quality and profitability."