Mediation Analysis

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    Social science data analysts have long considered the mediation of intermediate variables of primary importance in understanding individuals' social, behavioural and other kinds of outcomes. In this book Dawn Iacobucci uses the method known as structural equation modeling SEM in modeling mediation in causal analysis. This approach offers the most flexibility and allows the researcher to deal with mediation in the presence of multiple measures, mediated moderation, and moderated mediation, among other variations on the mediation theme. The wide availability of software implementing SEM gives the reader necessary tools for modeling mediation so that a proper understanding of causal relationship is achieved.

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    Number of Pages: 104
    Format(s): Paperback - ISBN: 9781412925693
    Publication Date:
    Listed in: General, Social research & statistics
    Publisher: SAGE Publications Inc

    Books by Dawn Iacobucci

    Paperback

    RRP: £14.99

    Sale Price: £11.45

    Save: £3.54 per copy!

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