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NMR Case Studies: Data Analysis of Complicated Molecules provides a detailed discussion of the full logical flow associated with assigning the NMR spectra of complex molecules, also helping readers further develop their NMR spectral assignment skills. The robust case studies present the logic of each assignment, from beginning to end,...
Using some of the latest qualitative research tools, this volume highlights insights about consumption ranging from how consumers process advertising messages, to how small retailers can combat the practice of "showrooming" by consumers comparing online prices with mobile devices.
Featuring conversations with more than thirty sociology majors on their career trajectories, responses from employers on why they hire sociology majors, and practical career advice, You're Hired! Putting Your Sociology Major to Work provides a comprehensive account for students on the value of a sociology major.
Written by a leading international negotiation expert, Sustainable Negotiation introduces a completely new perspective on international negotiation, providing practical, field-tested examples, experiments and guidance to enable readers to implement new negotiation techniques that deliver results in a diverse and global world.
Electric Vehicles: Prospects and Challenges looks at recent design methodologies and technological advancements in electric vehicles and the integration of electric vehicles in the smart grid environment, comprehensively covering the fundamentals, theory and design, recent developments and technical issues involved with electric vehicles. Considering the prospects, challenges and policy status...
Take Care is a practical guide that will enable employers to better understand and support employees with caring responsibilities. It presents this as part of good management practice that strengthens organizational resilience and sustainability, and also argues that this is now an integral element of being a responsible employer and...
Count Down: The Past, Present and Uncertain Future of the Big Four Accounting Firms - Second Edition
By Jim Peterson
Enron killed Arthur Andersen in 2002, leaving only Deloitte, EY, KPMG and PwC. Now the Big Four, with a total revenue of $127 billion, face major threats that need immediate attention. Count Down looks at today's model and proposes a new Big Audit, fit to serve the capital markets of...
Visionary Leadership in a Turbulent World: Thriving in the New VUCA Context, is the thoughtful analysis of nine expert authors from around the globe who put VUCA under the microscope and take the reader on a journey that looks at VUCA from a number of different leadership perspectives.
By Rhian Cope
Veterinary Toxicology for Australia and New Zealand is a reference suited to the unique challenges of veterinary practice in Australia and New Zealand. Both streamlined and thorough in its coverage of poisons and treatments for those locations, this focused approach allows readers to quickly find relevant information that is presented...